Tool proliferation happens gradually.
Engineering standardized on Jira. Then product managers wanted something 'simpler' and chose Asana.
Then client services needed Monday for customer visibility. Now developers sit at the intersection of all three.
When a developer needs to understand their full workload, they check three systems. When they finish a task, they update potentially two systems.
The focus destruction isn't just the switching—it's the ambient anxiety of possibly missing something in one of the other systems.
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